In this episode, Courtney and Dana explore how outdated marketing strategies, like billboard advertising (who even looks at those anymore?), are falling flat in today’s fast-paced world. Building on insights from last week’s episode with Tayler Cusick Hollman, they discuss the importance of adapting your marketing efforts to foster authentic connections and stand out in a crowded market. Tune in to discover how to elevate your brand and thrive in the gig economy by embracing innovative marketing approaches.